Energise and Engage: Part 4

After a brief ANT-erlude, we’re back again with the fourth part of Energise and Engage. A series of posts dedicated to the art of presenting with confidence and credibility. This part explores the energy of delivery.

Helping audiences move from sceptical surveillance to belief and trust; moving ideas from private ponderings to being shared and explored; moving yourself onto the stage and into the spotlight takes energy. And that’s what these posts are all about.

Each designed to help you tap into five excellent energy sources that will help you present with confidence and credibility. And these five sources are…

  1. Energy of understanding
  2. Energy of you
  3. Energy of choice
  4. Energy of delivery
  5. Energy of development

The work you have done so far means you are already energised by the energies of understanding, you and choice. Hold on to these and use them to help as presentation time approaches.

Use them to help you stay focussed and motivated so that you are able to take advantage of the motivational movement maker…

…the energy of delivery.

Presenting with Confidence and Credibility

Whatever your experience, background or presentation preferences, one thing is for sure, at some point in the process you are going to have to actually speak in front of others.

To step out on stage in front of your audience.

To activate your camera and share with others.

To put yourself and your ideas in the spotlight.

You have a fantastic foundation from the energies of understanding, you and choice. A base to build from; substance to springboard from.

Taking the next step and translating this into powerful, credible, confident performances requires the liberal addition of the energy of delivery.

Energy of Delivery

Like the other energy sources in the mix, there are three components to the energy of delivery – style, preparation and audience. These help you present with confidence, connect with your audience and make the most of your time in the spotlight.

They boost your credibility and confidence because they help you to…

  • find your flow and flair so that you and your audience(s) can connect with each other and engage over a shared experience and accessible content
  • demonstrate credibility and build trust by presenting as a real human with genuine knowledge and enthusiasm
  • show you are confident and ready to shine and share; meaning it is more likely your audience will feel relaxed, receptive and ready to learn.

The energy of delivery encourages and enables movement because…

Meeting – when you communicate with an audience there is an exchange of information, ideas and emotions. This is the case, even if you are presenting virtually or recording for a later date. Although it may not be as apparent to you as when you’re having a one-to-one conversation, this exchange is still happening when you are presenting. Thoughtfully creating and sharing content in an uplifting, accessible way improves the chances of you and your audience communicating and making a connection.

Openness – from strangers and sceptics to friends and family (and combinations thereof), moving others requires a degree of openness on their side. Mumbling, being ill at ease, tiny excessive text, reading from slides, all make audiences, even if you know some of them, feel uncomfortable. And this type of discomfort can close people off to new ideas, others and change. Presenting in an interesting and positive way helps you to show the audience that they are in safe hands; allowing them to feel more receptive and ready to engage more with the experience.

Voice – in order to demonstrate credibility and build trust, adding your own authentic style to the mix is as equally important as having substance to your presentation. The two aspects together help you to be true to yourself and genuine about what you are sharing. A powerful confidence boost for both you and your audience.

Energy – the energy of delivery combines connection, receptiveness and authenticity.

Putting it into practice

Style

Robotic delivery; small text; too many words; lack of visual impact. All guaranteed ways to de-energise your audience.

It is vital not to waste the great work you have done tapping into the energy of choice. You have clarity around your content, enhance it by adding in a splash of style.

Here are some tips to help you find and develop your style…

Your content

i) Remember less is more… use slides to highlight key points and grab attention
ii) And talking of slides – the tools we might use to support presentations (eg powerpoint) are not, by default, boring. It’s the way we use them that adds in the snore-factor
iii) Don’t use loads of words – extract the essence then re-inforce it with images or simple graphics or…
iv) Use bold, large fonts for in-person and online presentations. It’s better for the audience and forces you to be creative and concise
v) Make charts bold too. Lots of tiny data and things people can’t see are frustrating and dis-engage your audience
vi) Challenge yourself to convey your message through visuals alone…then add in nuggets of text to support or re-inforce your point.

You

i) Be clear, professional and respectful
ii) Use inclusive language by avoiding jargon or slang
iii) Remember the impact and implications of scale. Larger audiences and venues (and video) will require you to deliver in a slightly larger-than-life way compared to, for example, an intimate audience of eight. Stay true to who you are and amplify accordingly
iv) Your tone, pace and pitch can have an impact on what you are saying.  Are you speaking too fast?
v) Everyone is different and has a different personality; be true to yourself and put the best version of you forward.
vi) When you are speaking show you care by being positive and enthusiastic.

PS… Some people have concerns about the word ‘passion’, the key is to find your own balance. Solid enthusiasm and a desire to contribute to the world are infectious. Showy style with no substance is boring.

Preparation

Don’t be fooled. Even those people who seem to present eloquently and engagingly at a moment’s notice, have prepared. Main messages, pithy points, rehearsed reasoning all re-prepared and ready should the need arise.

And you’ve already been doing this too with your work on the energies of understanding, you and choice. Now it’s time to add in some delivery-centric preparation.

Practice

Running through your content as if you are presenting to an audience starts to bring your content to life. It tests the flow, your reasoning and increases your eloquence.

I appreciate, having done this hundreds of times, it can feel a little silly at first. Standing in your bedroom, speaking to an imaginary audience, may feel odd. It is, however, key to powerful, positive performances.

Saying the words out loud, feeling the experience and energy, prepares you for when you step out onto the stage or in front of the camera for real.

In addition, practice enables you to check that you meet any timing constraints or event-related rules / guidelines.

Warm-up

Prior to any presentation, large or small, some people, quite naturally, get a bit tense. Plus speaking on a larger scale than one-to-one challenges your voice and your body in different ways. Here are two great exercises for your pre-performance preparation…

I) Power Pose: I first heard of this via a TED talk by Amy Cuddy and again via a pal and fellow presenter, Maria Paviour. Research has shown that adopting this pose, especially at times of heightened anxiety, elevates your testosterone levels and reduces your cortisol levels. Bringing a feeling of empowerment. Think of Wonder Woman.

And it does work. I’ve even done it in a car park en route to a speaking engagement.

To adopt the Power Pose, stand with your feet apart. Chin up; looking ahead. Place your hands on your hips. Now, hold this position for two minutes. Breathing slowly and deeply.

II) Sausages Sausages: This exercise is guarenteed to make you chuckle, which in itself is a good relaxer before a presentation. I first encountered it at a Story-telling Workshop at Roffey Park. The aim is to relax and loosen your face and jaw prior to presenting.

Again this works well, especially if you get into the habit of doing it regularly. It’s amazing how tense you can get concentrating on your work. As any fellow teeth-clenchers will know!

To do the Sausages Exercise, sit or stand, whatever is comfortable for you. Relax your shoulders and shake out your arms. Next say the word ‘Sausages’ out loud. Then stick out your tongue and say the word ‘Sausages’ again. Repeat these two again so you do the combination seven times in total.

PS… I know for some of you English is not your first language so please feel free to change and adapt the word you use. The only thing I would say is that the syllables and ‘shape’ of the word ‘sausages’ seems to be well-suited to exercising and relaxing your jaw.

Audience

Having done work on your ‘who’ in the energy of understanding, the audience aspect of the energy of delivery is about adding in some more warmth and kindness.

Remember, people are in the audience, face-to-face or virtual, because they want to hear what you have to say.

Take time in advance to imagine them and see them as fellow human beings. Smile to yourself about how happy you are to be able to share and connect with others.

On the day, even if the situation is a particularly tough one and some conflict may ensue, don’t forget that the people are there because they want to hear from you.

Before you start speaking, take a moment to centre yourself. Take deep breaths. Relax your shoulders. Smile. And keep remembering…

… without the audience, this collection of human beings, and the energy they bring, there won’t be any movement or change.

Presenting to others, in person or remotely, is a fantastic opportunity to learn and grow. By making the most of the energy of delivery you will be able to share content of substance with authenticity and flair. And as a consequence, build confidence in yourself and your audience’s confidence in you.

Next time it’s part five, the final installment of the Energise and Engage series. Nurturing and enhancing your presentation skills is an ongoing process. So the final piece of your energy equation taps into the masterful movement maker…

…the energy of development.

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